AVATRON™ To Add Hotel & Retail Space For Upcoming Park.
“These won’t be big box stores,” Garrett said. “There will be specialty retail shops, restaurants, multiscreen theaters, maybe even a bowling center.”
Only weeks after announcing a partnership to make “The Hunger Games” part of the theme park in Bartow County, AVATRON USA announced another venture, this time with JEFCO, a Texas based developer, to bring retail space to the park. “JEFCO has a great record in building these types of retail centers,” said AVATRON CEO David C. Garrett. “We felt their experience and the type of park we’re building will add a wonderful retail option for visitors as well as folks that live around here.”
Garrett said JEFCO is teamed with New York based Newmark Grubb Knight Frank (NGKF) Retail for leasing and Los Angeles based HTH Architects for the design. “The fact that JEFCO is partnered with Newmark ensures that we will be able to attract the kind of tenants this development should be able to attract,” Garrett said. “Newmark oversaw retail developments in Orlando for CityWalk at the Universal park and Disney Springs for Disney World.” Garrett said there would be two retail centers — one inside the park and one at the entrance. A press release said the inner development would include a 300,000squarefoot shopping and dining area within the 712 acre AVATRON park.
“These won’t be big box stores,” Garrett said. “There will be specialty retail shops, restaurants, multiscreen theaters, maybe even a bowling center.” AVATRON Smart Park, a technology centered theme park, is slated to be built off Paga Mine Road in Emerson and includes attractions like 3D videos, 4D motion capture, sensory technologies, holograms and augmented reality. According to one report, the park, which is expected to open in 2019, is projected to generate $6.5 billion over the next 10 years, from a $480 million initial investment. Garrett said AVATRON is planning to build two hotels with a combined 500 rooms and a 10,000seat outdoor amphitheater. Groundbreaking for AVATRON is expected to be next spring while the retail and hotel construction is slated to begin in 2017.
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